CHFA Connect

The Canadian Health Food Association is Canada’s largest trade association dedicated to natural health and organic products. There were more than 250 exhibitors participating in the event. Attendees could browse booths via the exhibit halls, sort exhibitors by categories in the digital marketplace and filter products by category in the product showcase to find what they were looking for. The best thing about the trade show was that attendees could order products from directly within the platform. The event also had amazing search functionality. Visitors could look up booth representatives and products using search filters. And that’s not all! Attendees were kept engaged with a video meet up, interactive webinars and a scavenger hunt.